Needless to say that the brainwashing of pop culture uses a very sophisticated manipulation of semiotics. SJWs are one of the most extreme examples of this. To me SJWs are actually a result of capitalism, since they enforce pop culture as if it was some kind of religion through their manipulation of language. But they are hardly the only ones being affected by it. While most people are nowhere near an extremist as they are, they still tend to follow the values and narratives of pop culture for the most part.

The biggest issue is that there is no opposing voice to the MSM narratives that is at least big enough or that it has credibility. People online should embrace activism and support alternatives that aren't controlled by the government or corporations, their authoritarianism only keeps growing so people should take this seriously.

I think language can carry people's collective identity as well. Nationalist groups should take a conservative approach towards this and preserve the cultural aspects of language.