Have you seen the new Bodyform ad?

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[–]fuckingsealions 44 insightful - 2 fun44 insightful - 1 fun45 insightful - 2 fun -  (6 children)

I am happy to see a full range of women's lives shown, rather than breaking us up into discrete marketing chunks. It made me cry because it was so shocking to see reality and not fucking BLUE FLUID.

[–]Marthasmailrobot 21 insightful - 1 fun21 insightful - 0 fun22 insightful - 1 fun -  (5 children)

I know what you mean - I wasn't expecting to tear up over this ad. And the music choice was brilliant. I got chills.

[–]fuckingsealions 10 insightful - 5 fun10 insightful - 4 fun11 insightful - 5 fun -  (4 children)

I want to know what the song is! I tried googling some lines and Google started asking me if I was suicidal. Morrissettian irony.

[–][deleted] 12 insightful - 3 fun12 insightful - 2 fun13 insightful - 3 fun -  (2 children)

The song is Priestess (Shura remix) by Pumarosa :)

[–]fijupanda 4 insightful - 1 fun4 insightful - 0 fun5 insightful - 1 fun -  (0 children)

THANK YOU! wohoooooo, found it at last!

[–]fuckingsealions 4 insightful - 1 fun4 insightful - 0 fun5 insightful - 1 fun -  (0 children)

You're so nice, thank you!

[–]Marthasmailrobot 5 insightful - 1 fun5 insightful - 0 fun6 insightful - 1 fun -  (0 children)

The last night on maudlin street.... lol. We'll have to do a deep dive to find this song. I'm guessing it was specifically made for the ad??

[–]venecia 31 insightful - 1 fun31 insightful - 0 fun32 insightful - 1 fun -  (0 children)

Oh my god. Not a single ounce of woman-invalidating bullshit. I'm stunned, that was gorgeous!

[–]FlickingMarvellous 16 insightful - 1 fun16 insightful - 0 fun17 insightful - 1 fun -  (1 child)

It’s brilliant, isn’t it?

[–][deleted] 21 insightful - 1 fun21 insightful - 0 fun22 insightful - 1 fun -  (0 children)

Yes! It's so moving! Especially after last night when I had THE most excruciating period pains of my life. To see that experience represented means so much. And artistically it's amazing as well. It will be interesting to see if any TRA's try complaining about it.

[–]FuriousPenguin 15 insightful - 1 fun15 insightful - 0 fun16 insightful - 1 fun -  (0 children)

This is one of the best things I've seen in a long time. Sent it off to every woman I know.

[–]Tiredoftedium 12 insightful - 2 fun12 insightful - 1 fun13 insightful - 2 fun -  (0 children)

That is an amazing vid, every bit of it on point. I literally snorted with laughter at the sneeze gush control room and teared up at the pregnancy struggles and birth parts. It felt really good and wholesome to see something that authentically represented women's biological ups and downs. Oh, and the pain monster depiction was totally accurate.

[–][deleted] 11 insightful - 1 fun11 insightful - 0 fun12 insightful - 1 fun -  (0 children)

This is everything right now! So awesome. 😭

[–]sallytomato 11 insightful - 1 fun11 insightful - 0 fun12 insightful - 1 fun -  (1 child)

That was amazing. I lost it at the miscarriage and the empty blue womb because that was me just a few months ago. Our complicated relationship with our bodies as we age was depicted in such a realistic way. Great job, Bodyform.

[–]dixiechick547 2 insightful - 1 fun2 insightful - 0 fun3 insightful - 1 fun -  (0 children)

I tested up there too because I have several losses. This was an AMAZING commercial. Unfortunately I am well past needing their product—and loved the menopause scene—but I would stockpile it if they sold it in the US. I often donate to shelters.

[–]CaliforniGinger 9 insightful - 1 fun9 insightful - 0 fun10 insightful - 1 fun -  (0 children)

Oh wow, this is amazing! I did not expect such realness - I LOVE it.

[–]Barber_Acrobatic 9 insightful - 1 fun9 insightful - 0 fun10 insightful - 1 fun -  (0 children)

I knew I switched to them for a reason. Fuck Always

[–]rusalka 9 insightful - 1 fun9 insightful - 0 fun10 insightful - 1 fun -  (0 children)

So beautiful. All our experiences of our biology are so unique and yet they inexorably link us in a way men will never understand.

[–]Heteronormativefuckt 8 insightful - 1 fun8 insightful - 0 fun9 insightful - 1 fun -  (0 children)

This was really touching. This is what the female experience looks like in my head, I'm glad it's now being visually represented to all!

[–]limegreen 7 insightful - 2 fun7 insightful - 1 fun8 insightful - 2 fun -  (2 children)

Where do they sell Bodyform pads?

[–]venecia 5 insightful - 1 fun5 insightful - 0 fun6 insightful - 1 fun -  (1 child)

Here's their website with a list of the different names by country. If they're not sold where you live you might have luck from some nearby country :)

https://www.libresse.com/

[–]Sarasvarti 3 insightful - 1 fun3 insightful - 0 fun4 insightful - 1 fun -  (0 children)

They are Libra and Tena brand products in Australia.

[–]pussytroll 5 insightful - 1 fun5 insightful - 0 fun6 insightful - 1 fun -  (0 children)

I fucking love this...

[–][deleted] 3 insightful - 1 fun3 insightful - 0 fun4 insightful - 1 fun -  (0 children)

Genuinely surprising to see women in these ads. Especially since TRA's are so hell bent on erasing women in feminine products.

[–]aka_deja_vu 2 insightful - 1 fun2 insightful - 0 fun3 insightful - 1 fun -  (0 children)

I have no idea what a bodyform is but I am off too google to buy one