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From Urban Dictionary: An adjective coined during the Web 2.0 era used to describe any phenomenon reminiscent of the hype, exhilaration, lavish, frenetic partying, ludicrious investments, and shocking buyouts surrounding the Internet boom of 1999.
Not to be confused with Bubblicious, the bubble gum, bub.blicio.us is specifically punctuated to imitate the domain name of del.icio.us, a pioneer social bookmarking site that was acquired by Yahoo in 2005.
Though its origins stem from the Web 2.0 era, bub.blicio.us is an adjective that can be used to describe extreme behavior during any technology bubble.
The (insert unknown startup with name that ends with a consonant and "r" - think Flickr - here) party at (insert swanky establishment here) with the champagne fountain, ahi tuna tartare appetizers, and samba parade was indeed bub.blicio.us.
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